Max Mara Atelier is the embodiment of a private kind of luxury, considered design and fine craftsmanship. Made in Italy with love, patience and respect for the tiniest of details - the collection of coats is created with a remarkable woman in mind — self-assured, well-travelled, cultivated and quite comfortable in her own skin. Quietly she makes her presence felt.


Max Mara Le Parfum is an intimate sensory experience crafted to reveal the inner power and aura of every woman. Its story takes direct inspiration from the Ready Coat in pure double-face camel hair, created as the muse behind the scent: just as the coat wraps the body in the comforting warmth of cashmere, this fragrance sits on the skin like an invisible coat that blends structured tailoring with the soft fluidity of feminine allure. A refined harmony of musky woods, a tuberose duo, and enveloping vanilla notes, designed for a modern, confident woman in complete alignment with herself.
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